For those who don’t know what mobile billboard advertising actually means, Mobile billboard advertising is basically advertising through some vehicle. Mobile billboard advertising is just like stationary outdoor billboards in terms of big scale prints but the mobile advertising cover more people. Mobile billboards are quite famous and many people prefer to advertise their product by mobile billboard advertising. Billboard advertising has been around for a long time. “Burma Shave” was one of the first successful billboard advertisements. Lamar is now one of the major billboard companies in the country. As your driving around town, you may know the billboard exists, but it probably doesn’t draw your attention unless something has changed on the billboard. That also means that if you are the advertiser, your target traffic may not being drawn to your add. Mobile billboard advertising may be the key to more customers thereby helping that bottom line. If renting a static billboard on a highway doesn’t seem to be the most effective way to reach your audience, think about mobile billboard advertising. Mobile billboards can provide specific geographical targeting for your advertising message and can be much less expensive than a long term lease of a static billboard.
Mobile billboards are hard to ignore and can be effective in getting a message across to consumers that are becoming increasingly jaded by the volume of marketing messages they see every day. A mobile billboard can put the message right where the consumers are which can be more effective than using a static billboard that may or may not be seen by the target audience.
Many mobile billboard providers can give you a daily GPS-based record of where your advertising message has been shown, so you can be certain that the sign you paid for wasn’t sitting in a garage all day. Mobile signs are not just on trucks anymore either. You can order bicycle-based billboards too, that will get your message up close to pedestrians. Most bicycle-based billboards are in a 4’x6’ format and can be very effective.
The whole key is to get targeted traffic for your advertisement. It doesn’t do you a lot of good to advertise in a place that is out of your market region. For instance, a bicycle billboard may work well in a tourist area or a small town because it will draw attention to whatever you are advertising for sale. Something different and unique that doesn’t cost a lot of money is the key to successful mobile billboard advertising. From Truckads.com
If you work for an Ad Agency interested in promoting your client's brand outdoors or you're an advertiser interested in selling products and services utilizing truck advertising, fleet graphics services or mobile billboards outdoors, TRUCKADS® can help you. By utilizing the best combination of outdoor advertising and text coupon messaging, we can help make your brand a household name in most DMA's in a few short months.
TRUCK ADS® Outdoor Media specializes in using text messaging to turn truckside media into a premier doorway portal for delivery of your detailed message and text coupons.
First, we brand the advertisers name using truck sides and combine this with text message coupons to measure the ad response rate and then...
No matter how many designated market areas (DMA) you target, TRUCK ADS® Outdoor Media utilizing our network of Affiliates and installation crews located throughout the U.S. and Canada, guarantee proof of completion.
TRUCKADS® and many of its Affiliates, offer an array of mobile billboard space options at affordable rates. Other services available include graphic design, and print and installation facilities available throughout the U.S., Canada and numerous other countries. We can provide you with first class fleet graphics services or even wallscape signs using vinyl banners with our proprietary patent pending Invisible Media Frame System®, or self adhesive vinyl. Pricing based on deep volume discounts.
TRUCKADS® offers effective, affordable and an exclusive showing of your ADS on our network of advertising trucks. Truckside advertising is available on the side of local delivery vehicles that travel within metropolitan areas and on the side of (big rig) semi-trailers that travel regional interstate highway segments throughout the United States and Canada. Our network of mobile billboards include customized "A-Frame" vehicles, tri-vision billboard vehicles, video trucks, LED truck signs and scrolling mobile billboards.
The process is simple. Tell us the market where you want to focus your mobile truckside AD campaign, what ADS program and the gross rating point or number of truck side ADS you need. We'll reply with a free ADS quote, guaranteed for 60 days.
TRUCKADS® highly visible moving TRUCK ADVERTISING SPACE on the sides of all white trucks and customized mobile boards, represents the future of outdoor mobile AD campaigns. Please take a few minutes to browse our website. If you need answers, call 800 TRUCKADS. We look forward to hearing from you!
Mobile Advertising Options
Truckside Advertising
TRUCKADS® Outdoor and most Affiliates offer you a choice of 7 AD programs on delivery trucks. Signs range from 10.5 S.F. ADS up to 784 S.F. ADS.
Mobile Billboards
TRUCKADS® offers mobile ADS to advertisers who need to target specific groups during special events, conventions, grand openings, product launches, etc.
Compare AD Rates
The cost-per-thousand (CPM) impressions for our ADS versus other Media is one of the best media buys available anywhere! Our ADS cost less than TV ADS, radio ADS, print ADS, internet ADS, direct mail ADS, billboard ADS, newspaper ADS, magazine ADS and bus ADS.
From the Outdoor Visibility Company:
The cost of Mobile Advertising is lower than other Outdoor Mediums because it is cooperative in nature. Compare the cost of Mobile Advertising with Radio, Print, Spot billboards and you will agree that there is no lower cost, more effective way to get your message to the masses.
Advertising Medium
CPM
newspaper ad (1/2 page BW)
$19.20
spot TV (30 sec. prime time)
$16.25
magazine (1/4 page)
$8.00
radio (30 sec. Prime Time)
$4.95
billboard (city/national)
$3.00
mobile advertising
$0.90
Facts and Statistics About Mobile Advertising
91%
of the people surveyed by the American Trucking Association (ATA) reports that they do notice words and pictures on fleet machines
75%
reported that they developed a favorable impression of the company when graphics were used
29%
said they would base a buying decision on these impressions
Kewanee, Mandan, College Park, Ephrata, West Sacramento, Cottage Grove, Mississippi, Lakewood, Alaska, Laurel, Hope Mills, Mankato, Pleasant Grove, San Carlos, Dobbs Ferry, Long Beach, Folsom, Lakewood, Graham, Macon, Roseville, Jacinto City, Anderson, Biddeford, Texas, New Bedford, Hoboken, Riverdale, Highland, Fulton, Richfield, Richmond Heights, New Jersey, Ellensburg, Carson, New Mexico, Florissant, Ravenna, Crowley, Utica, Herrin, Sherwood, Biloxi, Bellingham, Louisville, Warrensville Heights, Kenmore, Anchorage municipality, Benton, Covina, Whitehall, Ca??on City, West Columbia, District of Columbia, Dover, Lake Zurich, Flower Mound, Broomfield, Wyoming, Newburyport, Albany, Muscle Shoals, Beech Grove, Auburn, San Gabriel, Broadview Heights, Revere, Owasso, Palm Springs, Hastings, Reidsville, Kansas, San Ramon, Central Point, Clinton, Romulus, Lakewood, Oswego, Odessa, Beverly, Pennsylvania, Delray Beach, Port St. Lucie, Copperas Cove, Sharon, Miami Lakes, Keokuk, Mamaroneck, Snyder, South Euclid, Gallatin, New Berlin, Darien, Pleasant Grove, New York, Delaware, Tualatin, Elizabeth City, New Haven
Comments page 1 of 1
Click here to add a comment
Dave
Posted 89 days ago
The bicycle billboard is not only a good way to reach a lot of pedestrians in an urban area, but it is an environmentally friendly way to advertise as well.
<1>
Building Billboards - Learn the Anatomy of a Billboard Sign
By F Rolfe We've all had biology in high school, and can probably name some of the parts of a frog. But can you name the parts of a billboard, and what they do? Let's take a quiz and see. [READ FULL ARTICLE]
Growth of UK Online Advertising During Recession
By Nate Rodnay UK online advertising market is proving to be unaffected by recession. Internet advertising overcame recession mode market conditions and achieved growth as per the marketer's expectations. [READ FULL ARTICLE]
Help Your Company Reach the People on the Roads With Billboard Advertising
By Lawrence J White I want you to picture this. You are stuck in peak hour traffic not moving. You are tired, bored and longing to get home after an exhausting day at the office. Exasperated you look around at the drivers around you and note that they are all looking how you feel. By chance you glance upward and there right in front of you is a large picture of a holiday island with majestic beaches, fine dining and an expensive bottle of bubbly. Have you now forgotten the perils of the day? See that is how effective a billboard advertisement can be. [READ FULL ARTICLE]
Where Should YOUR Advertising Dollars and Time Be Spent?
By David Schoemaker We are at the halfway mark of the year and it is beginning to look up for sales for most businesses. We aren't out of the water yet with the recession but the light at the end of the tunnel is getting clearer. I wouldn't say now is the time to sink all your money into any single advertising venture but maybe it is time to start spending more of your advertising dollars and begin to diversify them. [READ FULL ARTICLE]
